It has been months since Yahoo! customer registration was announced on the Yahoo store blog and now, as of the 16th of August,  it is a live beta.  I, for one, am excited about this and the fact that it is a beta means that there is more in store for this awesome feature.  As of this write-up it supports some open ID platforms, such as Yahoo! Google and AOL. I am sure more are planned and I bet they will add a way to make your own ID.  Installation on a new store is easy as pie, so I will not cover that, but I am going to cover the HTML and RTML installations. Continue reading “Yahoo! Customer Registration” »

So I wanted to have my first post this week, in case you missed the post a few days ago my name is Brad Crombs, and I wanted to help Chris by blogging for E Comm Solution. I come from a back ground of basic web design and advanced CSS. I will be sharing my CSS tips and tricks in the Yahoo store, but this information can also be applied to the Web in general.  Today I will be going over in-cart CSS for the Yahoo! store and setting a custom background color, one thing you can’t change without downloading, and customizing the default stylesheet. Continue reading “Easy Custom Cart CSS” »

Today I am going to talk about Trust marks, Yes the “make your customer feel good” marks. Every online store uses trust marks, Best Buy, New Egg, Dicks sporting goods and many more. those are big name company’s and yet they still need to tell their customer that you can trust our cart. So what can you do? you can go to mcafee.com and buy their badge and that will be around $800 a year, I am not saying to not look into the Badge or VeriSign will run over $500 a year and most be name companies use both of them and it’s a good way to go if you have the funds but most of us don’t have the money to spend on that kind of trust a few options I would like to share with you are free and just take some time. Continue reading “shopping cart abandonment part 2, Trust Marks” »

You have your store, you have your products, now it’s just a waiting game for customers, Right? wrong! I would like to know if you take the time to shop your own store, and how often? I browse and shop my site once a week, and not just to add an item to my cart but to place a full order, yes, a full order.  You might think “that will mess up my stats!” well, would you rather have stats that are off every so often, or a failed shopping cart?  You need to see if your card processor is working, and to know what to expect when a customer goes into your cart.  If you miss something, then your customer is going to miss something.

Continue reading “shopping cart abandonment” »

When you start a Yahoo Merchant Solutions online store the cart will not match the store, unlike most other shopping cart systems the template will not pass through. this is not a flaw with the yahoo cart but a way to make it more secure and safe for you and your customer but at the same time you will not have the same look and feel of your real store. I would like to provide you some fast easy ways to change the look and feel of the yahoo store shopping cart and help reduce bounce rates from your customer. Continue reading “Your cart on Your store” »