minified, smushed, and compressed!

lamboSpeed, we all love it and want more of it! Fast computers, faster internet connections and faster internet browsers are all well and good, but what can we do to make a faster web page? Every day, web sites and online stores are getting flashier.  CSS and JavaScript can do a lot of cool stuff, and images can help a site grab your attention.  Recently, Google has begun using page load times to adjust search rankings, so make that one more reason to speed things up a bit. What I am going to talk about today will Smush your images, compress your JavaScript and minif your CSS, even use Sprites to help bring that slow site up to speed!

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custom 404 page

http-404-not-foundThere has been some buzz as of late over ways to convert visitors who would otherwise leave the site for any number of reasons.  In  a recent article from Practical Ecommerce they talked about converting users that land on a 404 page.  Most of the time they will get a 404 page if you remove an item from the store and or site and the visitor clicks on an old, for example on a search results page.  The page they are attempting to view is not available and they will see a 404 error. Continue reading “custom 404 page” »


Speed up your publish

886183_red_car_speedingOver time, your store will take longer and longer to publish.  Some of the things that contribute to this are the number of items in your store, the number of templates you have and the amount of work your templates need to do to make the HTML for the page.  One way to speed up publishing is to remove unnecessary elements from the editor.  If you have custom templates you can do a little RTML coding and change how the site will publish. Continue reading “Speed up your publish” »


Easy Custom Cart CSS

So I wanted to have my first post this week, in case you missed the post a few days ago my name is Brad Crombs, and I wanted to help Chris by blogging for E Comm Solution. I come from a back ground of basic web design and advanced CSS. I will be sharing my CSS tips and tricks in the Yahoo store, but this information can also be applied to the Web in general.  Today I will be going over in-cart CSS for the Yahoo! store and setting a custom background color, one thing you can’t change without downloading, and customizing the default stylesheet. Continue reading “Easy Custom Cart CSS” »


Adding someone new to the Blog

Just want to introduce Brad Crumbs to the Team at E-commsolution, he will be blogging about CSS code and is the foremost expert when it come to CSS 2 and 3, so look for him when it comes to easy CSS fix in the store


No Post this week

Sorry but I don’t have a Post for you this week, I have been really busy and I need more content.


Back to basics, Tips and tricks with HTML, CSS code

supermarket pushcart Back to Basics will cover the main items that any store owner should know. I will not cover any RTML in this post; just the basics like images, image links, links, small CSS changes, and other tips on HTML for everyone that does not like to learn the major items but just the little ones to make managing a store easier. Enjoy.

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Adding more images to the Yahoo! Store

wovenart-imagesThe Yahoo Store is a wonderful platform, easy to use as everything has its place: images, text, item info. With the basic setup it will please most customers and Yahoo does a great job with these things.  Some store owners want more, such as an image light box, custom navigation bar or more images, for a few examples.  This last one is what I will show you today, we will be adding more images! Right now the store has 2 images per item, the main image and an inset image. The inset image is placed in the product description area and text will wrap around the image. What I will show you today is how to add 4 images total and move them to just under the main image. With that you can also use the post on Light box to add even more flair to your store. Image on left is of Woven Art & beyond

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shopping cart abandonment part 2, Trust Marks

secureToday I am going to talk about Trust marks, Yes the “make your customer feel good” marks. Every online store uses trust marks, Best Buy, New Egg, Dicks sporting goods and many more. those are big name company’s and yet they still need to tell their customer that you can trust our cart. So what can you do? you can go to mcafee.com and buy their badge and that will be around $800 a year, I am not saying to not look into the Badge or VeriSign will run over $500 a year and most be name companies use both of them and it’s a good way to go if you have the funds but most of us don’t have the money to spend on that kind of trust a few options I would like to share with you are free and just take some time. Continue reading “shopping cart abandonment part 2, Trust Marks” »


Yahoo! Merchant Summit

The merchant summit yahoo is running following the Internet Retailer Conference and Exhibition in Chicago this June. It’s an excellent opportunity to meet other merchants and engage with the Yahoo Store Community.  If you are interested (and i know i am), sign up by going to ysummit.com. It is in June so it might be too close to get plane tickets now but there is one in September in California coming too and if anyone would love to help a Yahoo Store owner/Developer out and get me a ticket that would be great!


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